Vanity phone numbers make it easy for your business to stay top-of-mind with consumers. When people see your number displayed on a billboard or online, they’ll remember it and know you offer the product or service they need.
Look for a vanity number provider that offers porting, voicemail transcription, extended code SMS capability, and CRM integrations. These features will help you better manage and track customer engagements.
Easy to Remember
A vanity phone number makes it easy for consumers to remember your business’s contact information. This is especially true for those who see your number on billboards or other broadcasting media. A custom vanity number matching your brand messaging or industry keywords is even more effective. This will ensure that your company’s name is at the forefront of the customer’s mind, increasing recall and improving advertising response rates.
Vanity phone numbers start with local area codes or toll-free prefixes. Depending on your needs, they work like any other business number and can be routed to a single or multiple phone line. This feature helps you track the success of your marketing campaigns, and you pay only for the calls you receive on the number.
Easy to Dial
When your business’s number is catchy, it makes it easier for customers to remember how to reach you. This is especially important if your marketing and advertising campaigns include radio commercials.
Vanity numbers can also be easy to dial on mobile devices, which gives businesses an advantage over competitors without such phone numbers. Customers who see your number in advertisements or on billboards can quickly call you with a simple tap of their screen.
A local vanity number can increase your brand’s memorability by connecting your company to specific areas or neighborhoods. You can enter keywords, phrases, and prefixes into the search feature most suppliers offer to get a number that precisely matches your business. You can then add this to all of your marketing materials and websites.
Easy to Market
As a brand, vanity numbers allow you to build a call-to-action into your marketing that guides consumers through the buyer journey to improve conversion rates. This helps your marketing dollars go further while providing a low-risk option to increase sales.
Choosing a local or toll-free vanity number from a business phone service provider is an easy and convenient way to ensure your customers can reach you anywhere. Look for a provider that offers a range of mobile-friendly call-handling features, like call recording and custom greetings, to help you stay on brand with your customer calls.
Verify that your provider allows you to keep your vanity phone number if you switch providers. This is known as porting and makes it easy to take your business phone system to a new home. Also, check that your chosen provider provides a searchable number database on their website to ensure the vanity phone numbers you’re interested in are available before buying them.
Easy to Track
A vanity number is a simple way to stand out, allowing consumers to easily recall and share your contact information.
When choosing a vanity number, choose one that reflects your brand and services. Look for catchy phrases or words aligned with your offerings.
Vanity numbers can help you track the performance of your marketing campaigns and improve ROI. With call tracking, you can see how many calls are coming in from your ads, which channel they’re coming from, and more.